Updated: Mar 18
For the longest time, I knew I was missing the mark when it came to my Instagram feed. Whenever I came across someone else's feed that was on brand, I always wondered what effects or filters they used on their photos to make their feed cohesive. I even started taking notes to see what they all had in common.
Then I started noticing a pattern. It's not a filter or effect. It's the actual colors and mood of the photos! I know this is probably not a shocker for everyone, but after I came to the realization my mind was blown.